Building a great LinkedIn profile requires more than a bit of work. To truly stand out, you must spend time creating a page that appeals to your target connections. Luckily, the basics are the same for just about anyone. Whether you’re a freelance graphic designer or a professional looking to find a new career, there are some simple rules to follow when building professional profile. Here at Affirmative Portfolios, we know precisely how to establish the right connections online, which is why we have compiled this list of things that make a winning LinkedIn profile.
Why is a LinkedIn Profile Important?
LinkedIn is known as the professional’s social media platform. It’s a platform that allows professionals to connect on a business level. Rather than trying to build a following for a following’s sake, you can create an online presence that attracts the type of clients/businesses you want to work with.
Are you interested in learning more about making professional connections? Check out our blog. We have plenty of information to help you hire the right people or find the perfect career.
1. A Professional Profile Photo
When you look at quality LinkedIn Profile examples, one thing will stand out – they all have professional-looking profile pictures. There’s a good reason for that. With a quality picture, users will be more likely to trust you and think of you in a professional manner.
You don’t have to spend lots of money on a professional shoot. Just make sure the picture has good lighting and includes your whole face.
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2. Frequent Activity
A stagnant profile won’t gain any traction. To attract more connections, keep your LinkedIn profile up to date by posting content, sharing posts, and responding to messages. Even setting aside just ten minutes a week to do this can help.
3. Concise Descriptions
Nobody wants to read waffle. To grab and retain attention write short but meaningful descriptions. Omit buzzwords while highlighting your skills and experience. Your goal is to show people that you are worthy of their time, attention, and their business.
4. A Background Photo
When building professional profiles, you should include a background photo, making your profile appear complete and more appealing. You don’t have to include an image of yourself in this one. Instead, pick a photo that encapsulates your type of profession/business. If you’re an art student, for example, you could take a photograph of your art studio.
5. High-quality Content
The type of content you post and share on your LinkedIn profile says a lot about you as a professional. Make a good impression by only sharing and creating high-quality content – the kind of content that adds something to the conversation.
Kickstart Your Professional Career with Affirmative Portfolios
LinkedIn is a great way to establish yourself as a professional while making great connections. That’s not all you can do to boost your career, however. Our mission at Affirmative Portfolios is to connect the right people to suitable employment. If you want to kickstart your new career, don’t hesitate to contact us, as we can put you on the right path.
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